Hey! Master THIS! Once upon a time, in a far-off time when Mattel ruled the world, there was an ectomorphic hero with a pageboy haircut with the embarrassing name of He-Man.
He began as a cheaply made toy; became a cheaply made cartoon; and ultimately a cheaply made fantasy/action movie that Dolph Lundgren (and many others, especially Courtney Cox and Frank Langella) would like to forget.
And yet ... it lives on.
In fact, yet another version of He-Man (and, one must assume, the far more interesting She-Ra and Skeletor) has been in development at Paramount for more than two years. (No, don't ask why. No one knows.) And in a sudden burst of good sense, Warner Bros (and therefore Joel Silver) have let the option with Mattel lapse, and the mythic Grayskull: Masters of the Universe is no more.
WB says they're going to go elsewhere; the director of Kung Fu Panda says he's kinda/sorta interested, but really -- is Matell going to let the denizens of Eterna get the KFP treatment?
We think not.
The whole affair is really just an indication of how desperate the studios are to find, revive, re-animate (so to speak), "reimagine" any damn franchise they can find. Even the lamest of the lame. (Sorry, Battlecat, but it's true.)
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